As CMO for Google EMEA, Yonca has created a Diversity, Equity and Inclusion (DEI) plan for EMEA Marketing and is its Executive Member. A long-time vocal advocate for gender equality and Google and beyond, Yonca Co-founded Grow with Google which provides free digital training to millions globally with 47% of those trainees women with EMEA. As Executive Member of the DEI committee, Yonca has initiated region-wide DEI programmes, Co-founded Google Pride Day and is also a Co-Founder of EMEA’s Racial Equity Working Group, working to find long term intersectional solutions for equality. Additionally, Yonca is an Advisory Board Member for accelerateHER, created to address the under-representation of women in technology and is a previous member of the Board of Heineken. Yonca is the Executive Sponsor of #IamRemarkable, empowering women and underrepresented groups to speak candidly about their triumphs in the workplace and beyond.