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Across a Group of historically male-oriented businesses, operating in traditionally ‘white-male’ sectors, Sam has successfully embedded D&I into the company’s DNA, ensuring it remains top of the agenda and is driven by passionate people, at all levels, who embrace it and learn from it. She has been instrumental in establishing the Morson Group’s commitment to double the number of female engineering contractors by 2020. Sam has achieved significant success in helping to reduce unconscious bias in recruitment decisions, delivering on-site training together with blind auditioning and CV anonymisation. Male-oriented language has been eliminated and recruiters work more closely with candidates to ensure CVs fully reflect skills, suitability and attitudes. Sam has also been instrumental in introducing gender-balanced panels, increasing gender balanced representation and breaking down stereotypes. Externally, Sam helped to launch The Girls’ Network’s Salford division, where she is also a mentor and role model. Bridging the gap between education and business, Sam organised a group of Year 10 and 12 Girls’ Network mentees from St Ambrose Barlow RC High & 6th Form in Manchester to get a taste of what a career in rail and engineering can offer them. The #CareersOnTrack event aimed to address skills shortages and the lack of diversity in the industry by shining a spotlight on the exciting careers and pathways, whilst breaking down the stereotypes that prevent women from entering.

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